The Atiya Choudhury brand is your online home to South-Asian fashion. Clothing, jewellery, accessories and more! We are located in Birmingham UK and also have a showroom based in Birmingham City Centre. The brand is owned and run by Atiya and her supportive husband Kobir. The brand works with only the best karigars (artisans) in hand embroidery and jewellery making to provide the best quality and service. As an online brand we aim to provide a contemporary shopping experience by stocking new styles on a weekly basis and delivering right to your door step.